Since the industry is maritime, I wanted to leverage strong ocean and maritime photography. By keeping the graphic copy minimal and letting striking natural imagery lead, the visuals offer a refreshing break from the noise of a typical social media feed.

DNV Maritime had been relying solely on static assets, which made their creative strategy feel one-dimensional. I proposed introducing GIFs to add movement (especially effective given how dynamic the sea can be) and using carousels for more content-heavy posts. By spanning photography and design elements across multiple frames, the carousels keep viewers engaged and encourage them to swipe through the full story.

I used an adapted version of the DNV logo as the central design motif. The stacked lines represent land, sea, and sky, and I leveraged the space between them to create a light, open layout that acts as a visual reset in the feed. The cutout treatment of the graphics over the photography further lets the images breathe, keeping the overall design airy and uncluttered.